Abstract
Get full access to this article
View all access options for this article.
References
1.
Anshen
Melvin
(1950 ), “Review of Catalogues and Counters,” Journal of Marketing , 15 (October), 242 –243 .
2.
Emmet
Boris
, and
Jeuck
John E.
(1950 ), Catalogues and Counters , Chicago : University of Chicago Press.