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Book Review: Interdisciplinary Compact …: Personal Selling in a Modern Perspective

Journal of Marketing

Impact Factor: 10.6 / 5-Year Impact Factor: 18.9

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Book review

First published online October, 1968

Book Review: Interdisciplinary Compact …: Personal Selling in a Modern Perspective

Volume 32, Issue 4_part_1

https://doi.org/10.1177/002224296803200422

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