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Milestones in the History of Standardizing Consumers' Goods

Journal of Marketing

Impact Factor: 10.6 / 5-Year Impact Factor: 18.9

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Research article

First published online January, 1936

Milestones in the History of Standardizing Consumers' Goods

Volume amj-3, Issue 1

https://doi.org/10.1177/002224293600300110

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