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The Challenge of High Costs of Marketing—A Reply to Mr. M. C. Rorty

Journal of Marketing

Impact Factor: 10.6 / 5-Year Impact Factor: 18.9

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First published online April, 1935

The Challenge of High Costs of Marketing—A Reply to Mr. M. C. Rorty

Volume amj-2, Issue 2

https://doi.org/10.1177/002224293500200206

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