Abstract
The development of a questionnaire for use in a manufacturing plant with four major cultural groups-New Zealanders of European origin, Maoris, Samoans, and Cook Islanders-is described. The problems encountered lead to practical suggestions about the nature of the questions asked, their response format, translation-retranslation problems, and administration of the questionnaire. The experience described shows that great care is needed when doing questionnaire work in the applied multicultural environment.
Get full access to this article
View all access options for this article.
