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2.
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Insko, C.A."One-sided versus Two-sided Communications and Counter-communications,"Journal of Abnormal and Social Psychology, 65 (1962), 203-206.
7.
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Mcginnies, E."A Cross-Cultural Comparison of Printed Communication versus Spoken Communication in Persuasion,"Journal of Psychology , 60 (1965), 1-8.
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12.
—. "Cross-Cultural Investigation of Some Factors in Persuasion and Attitude Change: One- and Two-sided Communications in Persuasion." ONR Technical Report No. 5, 1964.
13.
—. "Cross-Cultural Investigation of Some Factors in Persuasion and Attitude Change: Perceptions of a Speaker as Determined by Communication Content." ONR Technical Report No. 7, 1965.
14.
—, Elaine Donelson, and R. Haaf."Level of Initial Attitude, Active Rehearsal, and Instructional Set as Factors in Attitude Change,"Journal of Abnormal and Social Psychology, 69 (1964), 437-40.
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16.
Rockefeller, J.D., IV."Student Gripes as Heard by Son of a Famous Family,"Life Magazine, 48 ( 1960), 28-29.
17.
Tannenbaum, P.H."Initial Attitude toward Source and Concept as Factors in Attitude Change through Communication,"Public Opinion Quarterly , 20 (1956), 413-25.
18.
Vogel, E.F.Japan's New Middle ClassLos Angeles: University of California Press, 1964.
19.
Williamson, E.G."Students Apathetic, Dean Says."As quoted in the Washington Post, April 6, 1965.