Linking Person Perception Dimensions to Behavioral Intention Dimensions

Abstract

Using Norman's (1963) procedures and materials, four independent dimensions of person perception (extroversion, good-naturedness, conscientiousness, and emotional stability) have been isolated in a number of different cultures. In addition, Triandis (1977) has identified four universal dimensions of interpersonal behavior: overtness, association, subordination, and formality. To explore the connection between these domains, 256 male subjects read about a same-sex peer whose description varied across the four dimensions of person perception. Half of the subjects anticipated the possibility of meeting this target person (TP). Subjects then indicated their behavior intentions toward the TP. As predicted, the behavioral factors of association, subordination, and formality were most highly influenced by variations across the perceptual dimensions of good-naturedness, conscientiousness, and emotional stability, respectively. Results also indicated the extensive influence of the good-naturedness variable and the unimportance of possible future interaction in this judgment task. The universality and cultural specificity of these results are discussed.