Sage Journals: Discover world-class research

Abstract

The purpose of this paper is to discuss the problems inherent in teaching business ethics. The problems concern what, where, and when ethics should be included in the business curriculum It is suggested that business ethies should be a topic of discussion in all business classes but that the best qualified instructors to teach a process-oriented analysis of ethical problems and their solutions are business communication educatois

General semantics approaches are proposed as the ideal means of teaching a process-oriented analysis of ethical standards and related human behavior A number of general semanties principles are discussed to demonstrate the applicability of those principles to the analysis and teaching of business ethies.

Get full access to this article

View all access options for this article.

References

Laczniak, Gener R. , Robert F Lusch , and Patrick E. Murphy , "Social Marketing: Its Ethical Dimensions," Journal of Marketing, Vol. 43 (Spring, 1979), pp. 29-36; Lawrence, Floyd G. , Whose Ethics Guide Business? Management Review (April, 1976), pp. 44-48; Lewis. Phillip V and N.L. Reinsch. Jr. , "Ethical and Unethical Behaviors in Business Communication, Proceedings of the 1983 American Business Communication Association International Convention, The American Business Communication Association , 1983, pp. 3-13.

Baumhart, Raymond C. , How Ethical are Businessmen?" Harvard Business Review, Vol. 39, No. 4 (July-August. 1961), pp. 6-8, 10-19, 156-76; Bowman, James S. , "Managerial Ethics in Business and Government," Business Horizons (October, 1976), pp. 48-54; Newstrom , John W. , and William A. Ruch , "The Ethics of Management and the Management of Ethies," MSU Business Topics (Winter, 1975), pp. 29-37.

Byron, William J. , "The Meaning of Ethics in Business, Business Horizons (November, 1977), pp. 31-34.

George, Richard J. , "An Interdisciplinary Business Ethics Course Should be Required of All Business Majors," Marketing Educator , Vol. 3, No. 1 (Winter, 1984), p. 102.

Lawrence , op cit; Stevens, George E. , "Ethical Inclinations of Tomorrow's Citizens: Actions Speak Louder?" Journal of Business Education , Vol. 59, No. 4 (January, 1984), pp.147-52.

Krohn, Franklin B. , "Teaching of Legal and Ethical Standards for Marketing Research," Journal of Marketing Education, Vol. 4, No. (Spring, 1982), pp.31-34.

Konrad, Richard A. , "Are Business Ethics Worth Studying?" Business and Society Review (Fall, 1978), p. 56; Miller, Mary Susan and Edward A. Miller , "It's Never Too Late for Ethics Courses in Business Schools," Business and Society Review (Spring, 1976). pp. 40-41.

Korzybski, Alfred , Science and Sanity, 3rd Edition ( Lakeville, CT: The International Non-Aristotelian Library Publishing Co.), 1949.

International Society for General Semantics, P.O. Box 2469, San Francisco, CA 94126 will provide a free list of books and other literature on general semanties.

10.

ETC.: A Review of General Semantics is the journal published by the International Association for General Semantics, P.O. Box 2469, San Francisco, CA 94126.

A General Semantics Approach to Teaching Business Ethics

Abstract

Get full access to this article

References