The Communication Problems of Scientists in Business and Industry

Abstract

Corporate mythology pits management and company scientists as adver saries : the quick discovery of marketables is the corporate goal; the lei surely pursuit of basic research is the laboratory ideal. Seldom is either partner really insensitive to the other's position, but there is great need for the communication of needs, priorities, and points of view. In particular, scientists must appreciate the reason for proprietary interest in research results, while management must tolerate some basic research with poten tial long-term return.