Alvesson, M., & Sköldberg, K. (2000). Reflexive methodology: New vistas for qualitative research. London: Sage.
2.
Burke, K. (1984). Permanence and change: An anatomy of purpose (2nd ed.). Indianapolis: Bobbs-Merrill. (Original work published in 1935)
3.
Cheney, G., & Christensen, L.T. (2001). Organizational identity: Linkages between internal and external communication. In F. M. Jablin & L. L. Putnam (Eds.), The new handbook of organizational communication: Advances in theory, research, and methods (pp. 231-269). Thousand Oaks, CA: Sage.
4.
Gadamer, H.G. (1989). Truth and method (2nd revised edition) (J. Weinsheimer & D. G. Marshall, Trans.)New York: Continuum.
5.
Graham, M.B., & Thralls, C. (1998). Connections and fissures: Discipline formation in business communication. The Journal of Business Communication , 35, 7-13.
6.
Lindlof, T.R. (1995). Current communication, Vol. 3: Qualitative communication research methodsThousand Oaks, CA: Sage.
7.
Locker, K.O. (1994). The challenge of interdisciplinary research. The Journal of Business Communication, 31, 137-151.
8.
Mauws, M.K., & Phillips, N. (1995). Understanding language games. Organization Science, 6, 322-334.
9.
Moustakas, C. (1990). Heuristic research: Design, methodology, and applications . Newbury Park, CA: Sage Publications .
10.
Perkins, J. M., & Blyler, N. (Eds.) (1999). ATTW contemporary studies in technical communication, Vol. 10: Narrative and professional communication . Stamford, CT: Ablex.
11.
Putnam, L. L., & Pacanowsky, M. E. (Eds.) (1983). Communication and organizations: An interpretive approach. Beverly Hills, CA: Sage.
12.
Rentz, K. (1992). The value of narrative in business writing. Journal of Business andTechnical Communication, 6, 293-315.
13.
Rentz, K. (Ed.). (1993). Negotiating the field of business communication [Special Issue]. The Journal of Business Communication, 30, 233-352.
14.
Rogers, P. (1993). What is a researcher? The Journal of Business Communication, 30, 204-206.
15.
Said, E. (1993). Culture and imperialism. New York: Alfred A. Knopf.
16.
Smircich, L., & Stubbart, C. (1985). Strategic management in an enacted world. Academy of Management Review, 10, 724-736).
17.
Tucker, M.L., Powell, K.S., & Meyer, G.D. (1995). Qualitative research in business communication: A review and analysis. The Journal of Business Communication , 32, 383-400.
18.
Ulijn, J. (2000). Innovation and international business communication: Can European research help to increase the validity and reliability for our business and teaching practice? The Journal of Business Communication , 37, 173-187.
19.
van Maanen, J. (Ed.). (1983). Qualitative methodology. Beverly Hills, CA: Sage.
20.
Yates, J. (1993). The opportunity of qualitative research. The Journal of Business Communication, 30, 199-206.