"Challenge" Is a Positive Word: Embracing the Interdisciplinary Nature of Business Communication

Abstract

The January 2001 issue of The Journal of Business Communication con tained the three addresses delivered at the plenary session of the 65th annual meeting of the Association for Business Communication, held in October, 2000. The speakers were Paula Pomerenke, winner of the Outstanding Teacher Award; Priscilla S. Rogers, winner of the Outstanding Researcher Award; and Gail Fann Thomas, Chair, ABC Research Committee, who served as Respondent. The following four responses submitted to The JBC are indicative of the thoughtful discussion generated by these speeches.

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