Leader influence is analyzed in terms of operant theory. The characteristics of leader-mediated stimuli and the way they are tied to the subordinate's newly exhibited and already acquired behavior are proposed as critical determinants of leader influence. Dependent parameters of leader influence on subordinate motivation and behavior acquisition are identified. The relevant literature on learning and leadership is reviewed and a number of hypotheses are suggested. Constraints on leader influence through the manipulation of reinforcement and punishment are discussed. Requirements of the operant methodology are examined. These suggest that future research on the effects of leader reinforcement should use rigorous experimentation and the procedures of behavior observation.
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