This article examines the contribution of Denmark's news media to the formation of intolerant opinions about ethnic minorities. Based on an empirical investigation using discourse analysis and a narrative approach to the contents of the daily news flow on ethnic affairs in the dominant news media, the article argues that the media have played an important role in the (re)production of a prejudiced discourse on ethnic minorities. In this discursive process, Muslim minorities have been the primary victims. In the absence of social interaction between the majority population and minority groups, the cognitive frame of reference through which members of the ethnic majority premise their arguments is largely based on mental models of ethnic events that are constituted by media-mediated themes and topics on minority issues in the daily news flow of the national media.
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