How to Add Visual Impact to Your Presentations

Abstract

Most talks and presentations can be enhanced by welldesigned and professionally prepared visuals-overhead transparencies or slides. First, you prepare rough sketches on a storyboard to show the general appearance and order of the visuals. Then the actual visuals are prepared using the design principles of simplicity, dominance, pattern, balance, variation, and harmony. Of these six principles, simplicity is probably the most important. In using visuals, you must relate to your audience, not to the screen.