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Restaurant Design

Cornell Hospitality Quarterly

Impact Factor: 2.7 / 5-Year Impact Factor: 4.4

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Research article

First published online February, 1984

Restaurant Design

and

Volume 24, Issue 4

https://doi.org/10.1177/001088048402400415

Abstract

Design disasters can be prevented if restaurant operators study how the interiors of their restaurants affect their customers' behavior. This article explains how to set up such a research project and relates what one manager found out after he redesigned the dining room

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