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The Resort Folder

Cornell Hospitality Quarterly

Impact Factor: 2.7 / 5-Year Impact Factor: 4.4

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Research article

First published online August, 1975

The Resort Folder

Volume 16, Issue 2

https://doi.org/10.1177/001088047501600211

Abstract

Resort guests must be pre-sold on coming to your area and on staying in your hotel, inn, or condominium. Your brochure as your primary sales piece should tell your story clearly and appealingly to the people you want to attract.

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