"Children's television concerns and affects all of us. Our chil dren watch it. Our children are watching us and the way we meet our responsibility in helping them grow up. If television can help us and help our children, it will truly fulfill its promise.''
Burch, D.: Television for Children. Address before the International Radio and Television Society, New York, September 16, 1970. Copies available from FCC, 1919 M Street, N.W., Washington, D. C. 20554.
3.
Martin, C.A. and Benson, L.: Parental perceptions of the role of television in parent-child interaction. J. Mar. Fam.32: 410, 1970.
4.
Zigler, E.F. : A national priority: raising the quality of children's lives. Children17: 166, 1970.
