This research note examines the feasibility of using corporateWeb sites as an indicator of corporate culture. This is done by comparing theWeb sites of 12 multinational companies in two distinct business sectors—food services and pharmaceuticals—across 23 subdimensions of corporate culture. Differences in the corporate cultures of these companies, as observed in theirWeb sites, are then discussed.
Campbell, A.,& Yeung, S. (1991). Creating a sense ofmission. LongRangePlanning, 24, 10-20.
2.
Cappelli, P., & Hamori, M. (2005). The new road to the top. Harvard Business Review, 83, 25-32.
3.
Chelte, A. F., Hess, P., Fanelli, R.,& Ferris, W. P. (1989). Corporate culture as an impediment to employee involvement. Work and Occupations, 16, 153-164.
4.
Denison, D. R. (1996). What is the difference between organizational culture and organizational climate? A native's point of view on a decade of paradigmwars. Academy of Management Review, 21, 619-654.
5.
Detert, J. R., Schroeder, R. G., & Mauriel, J. J. (2000). A framework for linking culture and improvement initiative in organization. Academy of Management Review, 25, 850-864.
6.
Dunnette, M. D.,& Hough, L. M. (Eds.). (1991). Handbook of industrial and organizational psychology(2nd ed.). Palo Alto, CA: Consulting Psychologists Press.
7.
Fine, A. (1984). Negotiated orders and organizational cultures. Annual Review of Sociology, 10, 239-262.
8.
Forbes.com. (2002). The global 500.Retrieved February 10, 2005, from http://www.forbes.com/global/2002/0722/global.html
9.
Gordon, G. G. (1991). Industry determinants of organizational culture. Academy of Management Review, 16, 396-415.
10.
Hofstede, G. (1983). The cultural relativity of organizational practices and theories. Journal of International Business Studies, 14, 75-89.
11.
Hofstede, G., Neuijen, B., Ohayv, D.D.,& Sanders, G. (1990). Measuring organizational cultures: Aqualitative/quantitative study across twenty cases. Administrative Science Quarterly, 35, 286-316.
12.
Jackson, T. (2001). Cultural values and management ethics: A10-nation study. Human Relations, 54, 1267-1302.
13.
Johnson, H. H. (2001). Corporate social audits—this time around. Business Horizons, 44, 29-36.
14.
Keesing, R. M. (1974). Theories of culture. Annual Review of Anthropology, 3, 73-97.
15.
Meyerson, D., & Martin, J. (1987). Cultural change: An integration of three different views. Journal of Management Studies, 24, 623-647.
16.
O'Reilly, C. A., Chatman, J. A.,& Caldwell, D. F. (1991). People and organizational culture: A profile comparison approach to assessing person-organization fit. Academy of Management Journal, 34, 487-516.
17.
Pettigrew, A. M. (1979). On studying organizational cultures. Administrative Science Quarterly, 24, 570-581.
18.
Schneider, S. C. (1988). National vs. corporate culture: Implications for human resource management. Human Resource Management, 27, 231-246.
19.
Tavakoli, A. A., Keenan, J. P., & Crnjak-Karanovic, B. (2003). Culture and whistleblowing an empirical study of croation and United States managers utilizing Hofstede's cultural dimensions. Journal of Business Ethics, 43, 49-64.
20.
Want, J. (2003). Corporate culture: Illuminating the black hole. Journal of Business Strategy, 24, 14-21.
