The current exploiters of behavioral science grow rich and pile up great-slag heaps of human problems, says our Author, Professor at Mt. San Antonio Col lege, Walnut, California. We must realize the mining process. Several philos ophers and psychologists have established an objective basis for regarding auton omous, creative personality as the aim of applied behavioral science.
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References
1.
From Nation's Business;
2.
quoted in Vance Packard, The Hidden Persuaders (1957).
3.
Rosser Reeves, ad executive; quoted in Packard.
4.
Eugene Burdick; quoted in Packard.
5.
Erich Fromm, The Sane Society (1955).
6.
Ad in Printer's Ink by supplier of "educational materials" to teachers; quoted in Packard.
7.
Clyde Miller in the Process of Persuasion ; quoted in Packard.
8.
Gardner Murphy, Human Potentialities ( 1958).
9.
C. Wright Mills, The Power Elite (1956).
10.
S.I. Hayakawa, quoted by Ludwig von Bertalanffy in New Knowledge in Human Values, A. H. Maslow, ed. (1959 ).
11.
A.H. Maslow, Motivation and Personality (1954).
12.
William H. Whyte, Jr., The Organization Man (1957).
13.
14.
; quoted in Gaylord's Triangle Magazine, Feb. 1959 .
15.
C.A. Siepmann, "Perspective is All,"The Progressive Magazine, Jan. 1959.
16.
A.H. Maslow in New Knowledge in Human Values
17.
Theodore Brameld, Cultural Foundations of Education (1959)
18.
; and Toward a Reconstructed Philosophy of Education (1956).
19.
Stephen C. Pepper, The Sources of Value ( 1958).
20.
Abraham Edel, Ethical Judgment: The Use of Science in Ethics (1955).
21.
The concept of the "naturalistic fallacy" originated with G. E. Moore, and is discussed in Philip B. Rice, On the Knowledge of Good and Evil (1955), S. C. Pepper's work and Ray Lepley, ed., The Language of Value (1957 ).
22.
For a definition and application of these concepts, cf. Theodore Brameld, "Explicit and Implicit Culture in Puerto Rico: A Case Study in Educational Anthropology,"Harvard Educational Review (Summer, 1958).
23.
For a penetrating analysis of this question, cf. William O. Stanley, Education and Social Integration (1953).
