Abstract
Financial aid by business corporations to the colleges and universities is sound business policy. It is an opportunity for them, as well as a responsibility. It is not a charity but an investment in their own future. Its basic legality has been settled by the courts. It should be handled separately from their ordinary con tributions and donations. It should be based on policy determined at their high est levels of authority; and should be regarded as a continuing function of their business management. Business concerns should accept a reasonable share of financial aid to higher education but not exclusive support. They should pick the institutions with care and then keep "hands off" their internal affairs.
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