Abstract
There is strong evidence of racial bias in organizations but little understanding of how it changes with repeated interaction. This study proposes that repeated interaction has the potential to reduce racial bias, but its moderating effects may be limited to the treatment of individuals rather than of entire racial groups. Using data from 2,360 National Basketball Association (NBA) players and 163 coaches from 1955 to 2000, I find that players receive more playing time under coaches of the same race, even though there is no difference in their performance. This racial bias is greatly reduced, however, as the player and the coach spend more time on the same team, suggesting that repeated interaction minimizes coaches’ biases toward their players. But it does not reduce coaches’ racial biases in general. Even after years of coaching other-race players, coaches still exhibit the same levels of racial bias as they did upon first entering the league. These results suggest that repeated workplace interaction is effective in reducing racial bias toward individuals but not toward groups, making an important contribution to the literature on organizational inequality.
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