Abstract
This paper firstly reviews how issues of accountability and transparency have become some of the key drivers of government policy over recent years. It finds that the drive for greater higher education accountability and transparency has encouraged the growth of an international evaluation industry. It secondly discusses issues related to different types of policy and evaluation instruments across Europe, as well as the importance of rankings. It finds that traditional approaches have relied on collegiality, expert judgment, and peer review, and there is a growing focus on indicator-led systems in the belief that indicators are value-free and statistically robust so that leads to rankings have a significant part of development. The paper finally discusses and compares trends and developments of accountability and transparency in China’s higher education. It finds that China is now pursuing “World-class Universities” (
Introduction
Around the world, higher education is usually seen as serving the public interest because its benefits extend to the individual and society. People with a tertiary qualificationcan expect an earnings premium of more than 50% over people with only a secondary education (
Yet, despite higher education’s significant positive impact on society and economy, universities and colleges today are often accused of being insufficiently accountable to society, and to students. There are growing concerns about student learning outcomes, graduate attributes and life-sustaining skills which are coming to dominate the discourse about higher education around the globe (Coates, 2017). These issues take slightly different forms in each country but essentially the questions being asked involve the degree of transparency and accountability about what higher education institutions (
This paper reviews some of the issues and tensions driving the accountability and transparency agenda across Europe and the US, and asks if existing systems are (still) fit for the 21st century? After considering the issues and reviewing traditional forms of quality assurance and accreditation, as well as the role of rankings, the paper discusses the trends and developments in China. There are four main sections. Part 1 discusses some theoretical and policy concerns around accountability and transparency in the context of the massification, internationalisation and globalisation of higher education, and reviews issues and tensions driving the accountability and transparency of higher education across Europe and US. Part 2 discusses issues relating to quality, performance and accountability of higher education in Europe and US, while Part 3 discusses the relationship of rankings and quality assurance on an institutional and a system level. Finally, Part 4 situates developments in China within this context, and considers the extent to which China shares trends developing elsewhere.
The Accountability and Transparency Agenda
Over recent decades, the concepts of accountability and transparency have taken centre stage in public and policy discourse. The Marriam-Webster online Dictionary (2017) defines accountability as not simply accounting for or recording one’s activities, but actually acknowledging both the obligation and the responsibility to be accountable. For Bovens (2003), contemporary concerns about accountability “has moved beyond its bookkeeping origins and has become a symbol for good governance, both in the public and in the private sector.” Hence, there is an emphasis on being transparent—being responsive and answerable as well as being straightforward and truthful—for one’s actions. Bovens et al. (2014, p. 16) argue that these issues are associated with the “ever increasing complexity of governance” as well as broader concerns about elites and the misuse of public funds, “fuelled by scandal and perceived misuse of authority in both the private and public sectors” (Leveille, 2013, p. 6).
Others have tied accountability to the rise of neo-liberalism and new public management (
Over recent decades, governments, especially in advanced democracies, have extracted themselves from direct control, ownership and/or management of (public) services. Governance had shifted from top-down intervention—in some cases micro-management—to an indirect softer, steering from a distance approach (Erkkilä, 2007). However, in the aftermath of the global financial crisis of 2008, concerns about the limits of the market in many domains, such as banking and financial services, provoked concerns about whether the pendulum had shifted too far the other way and there was now insufficient oversight. In response, many governments stepped up their role, endeavouring to (re)regulate in order to ensure a closer alignment between public and private services with societal and national objectives. The concept of “networked governance” or “value management” is often used to describe a new relationship between the state and its various agencies. It reflects a transformation in public attitudes towards public services. It acknowledges the necessity for public trust between different sectors of society (Ferlie et al., 2008), and public interest in the effective and efficient use of public resources and the contribution and value back to society. The legitimacy given to these issues helps explain why these issues command such attention and support for enhanced democratic governance and greater political accountability (Lijphart, 2012, p. 279).
Higher education has been caught up in these discussions, in many countries, because of concerns about educational relevance, graduate attributes, and the contribution of research. Universities are often accused of being disconnected from the communities in which they are located, and insufficiently interested in student learning or outcomes (Hazelkorn & Gibson, 2018a). These issues speak to concerns about holding higher education accountable and responsible
to the public for quality. It is about meeting the needs of students, society and government. It is about the effectiveness and performance of colleges and universities as well as their transparency of their efforts. Accountability is about higher education serving the public interest and about higher education as a public trust.
Higher education has traditionally relied on peer-review and self-reporting and has asked the public to trust this form of accountability. However, this approach no longer seems adequate when big questions are being asked about quality, performance and productivity. Questions are asked about adequacy of existing formats and/or the absence of independent or external verification mechanisms. In this fraught atmosphere, rankings have emerged to fill the gap; but their methodology is considered unsuitable, the indicators are insufficiently meaningful, and the data is unreliable. Their over-emphasis on research and elite universities has also made them educationally and politically problematic, and inappropriate for massified systems.
Issues of accountability and transparency have re-focused attention on the “social contract” between higher education and the “society of which it is a part” (Zumeta, 2011, p. 134), and the extent to which that bargain is being upheld and interests balanced. These issues reflect changing public and political attitudes, which are sometimes presented in terms of tensions between (university) autonomy vs. (societal) accountability (Scott, 1995; Estermann & Nokkala, 2009). The European University Association (
constantly changing relations between the state and higher education institutions and the degree of control exerted by the state … in response to the demands of society and the changing understanding of public responsibility for higher education.
A survey for the US Association of College and University Governing Boards (
These developments lie at the heart of an on-going public and policy debate about the role and value of higher education, particularly in the context of increasing interest in issues of value-for-money, return-on-investment, learning-gain, etc., and changing the relationship of higher education to the state (Hazelkorn, 2017, pp. 13-14; Dill & Beerkens, 2010, p. 4). These issues vary according to national context, but different experiences of the “American dream” are driving deep socio-political fissures in many advanced societies.
Emerging Issues in the Global Era
The previous part has discussed how issues of accountability and transparency have become some of the key drivers of government policy over recent years and finds that the drive for greater higher education accountability and transparency has encouraged the growth of an international evaluation industry. In this part, the paper discusses issues related to quality, performance and accountability of higher education across Europe, and analyses the issues related to a wide array of different types of policy and evaluation instruments.
Defining and maintaining quality, guided by norms of peer review, has been a cornerstone of the academy since the 17th century, underpinning academic-professional self-regulation and self-governance (Rowland, 2002, p. 248). University autonomy has been an important symbol of independence of thought and decision-making, enabling the academy to shape its curriculum and research, be the primary determinant of quality, and speak “truth to power,” even in politically challenging environments. University autonomy was re-affirmed in the Bologna Declaration with reference to the Magna Charta Universitatum (1988), and it continues to be recognised as a core principle in most national legislation as well as by the European Commission.
In Europe, these values were further strengthened by the Bologna Process and enshrined in quality assurance processes which are built around institutional ownership of quality with assessment mechanisms which aim to enhance rather than enforce quality. Since 2005, key components of institutional based and oriented quality assurance have been reinforced by adoption of qualifications frameworks at the European and national levels, recognition and the promotion of learning outcomes, and the paradigm shift towards student-centered learning and teaching. The objectives have been supported by a range of organisations, such as the European Association for Quality Assurance in Higher Education (
Ensuring that qualifications are of high quality and internationally comparable and transferable is a precondition for participation in the global economy and for student and professional mobility. With the surge in the number and range of educational programmes, and educational providers, including for-profit and transnational/cross-border higher education, there are many concerns about standards, ethics, and consumer protection. While quality and pursuit of excellence are institutional strategic goals, they are also national and global goals—albeit with slightly different implications (Eaton, 2016). In this international environment, there has been growing dissatisfaction with the usefulness, robustness and comparability of traditional collegial mechanisms.
Four issues should be noted (Hazelkorn, Coates & McCormick, 2018).
First, quality is a complex term, and “despite the fact that the concept is used widely, there is no agreed-upon definition … or how it should be measured, much less improved. Everyone has their own perspective, as evidenced by the different approaches, methodologies, and choice of indicators” (Hazelkorn, Coates & McCormick, 2018; Valeikienė, 2017). Emphasis has primarily been on teaching and learning, and research, but increasingly quality extends beyond internal matters and reflects the capacity and capability of higher education to meet a variety of societal needs and demands. Collectively these different attributes matter because of the significance of (higher) education for national competitiveness and global positioning; hence there is increasingly, a geo-political aspect to quality. It is often used in association or conterminously with “excellence” as if to assert or emphasize the objective of quality. This means that quality is effectively shaped by who-ever decides, by the choice of methodology (qualitative and/or quantitative) and the indicators—rather than on the basis of standards. This means quality is variable, and hence a cause of great perplexity and unhappiness. As academics, we may understand why that is so and why context matters, but to others this seems to be just a(nother) form of obfuscation.
Second, quality assurance has been the mainstay of the academy, but the inability to provide comparability and to provide evidence in a usable and easily digestible format has become a major handicap. In the US, accreditation has come up against similar challenges. Without doubt, promotion of and embedding a quality culture is a vital first step, especially for countries and institutions with no history or understanding of these issues (Sursock, 2003). Academic self-reporting and self-governance requires taking meaningful ownership of quality management by placing responsibility onto higher education. Butthe emergence of a coterie of internationally mobile peer-reviewers—a quality “industry”—carries many of the same limitations inherent in peer-review for research. In addition, despite its observable virtues, quality assurance is often seen as being/becoming too process-oriented and insufficiently focused on real outcomes. Indeed, it often seems that the process of assessing and monitoring is just that—a process, which is arguably an inefficient use of public resources and people’s time, a system which benefits the academy (which has a proclivity towards process-oriented actions) more than students or society and is not scalable in any meaningful way.
Third, while quality-standards remain important, higher education is now being asked additional questions about performance and productivity which get to the heart of the matter. Performance involves questions of how well the institutions operate vis-à-vis their goals and those of society; hence, focus is on actual outcomes and outputs rather than simply the process. While quality assurance focused traditionally on individual institutions, performance-related deliberations have shifted attention onto academic and professional staff and students. There has been a long history of measuring research activity, but questions are now being asked about what academics produce through their teaching, and issues of academic outputs and outcomes, such as progression and graduate employment. This may be a welcome rejoinder to global rankings which overwhelmingly focus on research, but it speaks directly to public and political perceptions about what academics do all day or all year. Thus, what people want to know is how effectively students are learning, what they are achieving, and how personnel, institutions and the systems overall help students to succeed.
Fourth, assessing and evaluating performance is both a controversial and complex process. Traditional approaches have relied on collegiality, expert judgment, and peer review. More quantitative and externally-driven approaches have emerged in recent decades, including, inter alia, international as well as national rankings and bibliometric systems; multi-dimensional profiling and classification tools; teaching excellence assessments, learning gain initiatives, and wider usage of learning analytics; government databases and “score cards” alongside open-source websites; institution- and department- or field-based approaches; and national and international benchmarking frameworks such as that proposed by the
Global Rankings
What all the above-mentioned issues and developments have in common is the on-going search to measure and compare quality and performance of higher education and research across national boundaries. In this environment, rankings have become an inevitable and influential tool in a globalised world. In contrast to traditional academic peer review processes, rankings are perceived as being independent and give the aura of scientific objectivity. Rankings have been around for over 100 years; there are now almost 20 global rankings and over 150 known national rankings. However, commentators and critics continually raise questions about their choice of indicators and methodology. Global rankings claim to “compare the world’s top universities” (Quacquarelli Symonds World University Rankings, 2019)
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or “provide the definitive list of the world’s best universities evaluated across teaching, research, international outlook, reputation and more” (Times Higher Education, 2018),
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but in truth, global rankings measure a very small sub-set of the total 18,000 higher education institutions (
While teaching is the fundamental mission of higher education, rankings do not measure educational quality. In fact, too many of the indicators used by rankings focus on inputs which are strongly correlated to wealth (e.g. institutional age, tuition fees or endowments/philanthropy), as a proxy for educational quality (Pike, Kuh, McCormick, Ethington, & Smart, 2011). Rather, research and research-related indicators constitute approximately 70 percent of the total score for QS. Both the Academic Ranking of World Universities (
What global rankings predominately measure
What global rankings predominately measure
Despite these shortcomings, rankings have gained significant influence. They are used by students and parents (especially international students), governments and policymakers, businesses and the media—as well as by universities themselves. Rankings are regularly interpreted as an indicator of national and institutional competitiveness, reflecting a widespread understanding of the significant role universities play with respect to talent maximisation and knowledge production. There is a strong correlation between being highly-ranked universities and being a magnet for mobile capital and talent, including attracting international students. Accordingly, rankings have become a significant policy driver in many countries, and are often used to classify or categorise universities, to restructure the higher education system including encouraging mergers between universities to achieve greater critical mass, to allocate resources, as a means of accreditation, etc.
Because high-ranked universities are perceived to play a major role nationally and internationally, many countries have launched initiatives with the objective of boosting the ranked position of some universities. The strategy of creating world-class universities (
While developed countries tend to use rankings to bolster their position or restructure their systems, emergent countries might choose to use rankings as a method to measure quality when external quality assurance (QA) systems are weak or non-existent and/or as a gauge and/or symbol of global competitiveness and engagement in/with world science. For example, Russia’s 5-100 programme aims to “target the growing gap in Russian research performance, by seeking to provide financial support for a limited number of institutions to become world-class universities” (Taradina & Yudkevich, 2017, p. 145).
Rankings can also encourage perverse behaviour by persuading universities to abandon their mission or values in favour of climbing higher in the rankings. There are however examples of universities providing misleading information about student performance in order to achieve a more favourable rank. Pursuing high-rankings can also be a costly strategy because rankings essentially reward continued high investment or resource-intensity, particularly around research. Thus, the evidence internationally shows that rankings have encouraged prestige-seeking: focusing on high-achieving students and elite researchers, on research in preference to teaching, on postgraduate students in preference to undergraduate students, and to prioritising global activity in preference to national/sub-regional societal engagement.
This section provides a brief overview of developments in China in light of the issues discussed above. To what extent does China’s experience reflect the challenges and tensions around quality and accountability that are evident in western countries, and what is the experience of rankings?
China experienced a dramatic expansion of higher education in the early 21st century. The gross enrolment ratio increased from 9.8 % in 1998 to 45.7% in 2018 (Ministry of Education, 1998-2018). In recent years, China has identified the specific goal to build up world-class universities (

a Table extracts from Liu, L. (2018). On the governance of ‘Newly-formed’ world-class universities: value, institution and action. Nanjing Agricultural University, Nanjing, China.
In 2015, Chinese State Council released another statement, “Coordinate Development of World-class Universities and First-class Disciplines Construction Overall Plan,” designed to lift the status and standing and international competitiveness of China’s higher education system. The statement set out an ambitious target for China to develop more
Becoming an
Due to China’s unique political environment and cultural tradition, Chinese universities have a different governance structure compared with other western developed countries. As shown in chart 1, the public university in China is governed by three governing bodies—Party Committee of Chinese Communist Party (
Chinese public university internal governance
Although there is still strict control from the central government and
The Chinese Ministry of Education (
The Quality Evaluation of Undergraduate Program faces significant challenges. Some researchers (Gao et al. 2006; Zhang & Xue 2009; Zou et al., 2012; Liu, 2016) have studied the effect and impact of the first round of evaluation on institution. Researchers find that the scheme will have significantly facilitated the enhancement of education quality as the evaluation results will impact on universities’ public funds allocation and use in the next finical year. However, they have recognized problems produced from the scheme such as limited teaching and learning activities assessment, universities have no authority to participate in the process of formulating the assessment scheme and use same indicators to benchmark all universities also have been recognized by these researchers.
In addition, the China Disciplinary Ranking (
For these reasons, the disciplinary ranking has attracted nation-wide attention from government and public media. Many universities and colleges have even cited the ranking results in their newsletter, annual reports, strategic plan and promotional brochures to show their efforts to build international, world-class discipline. Compared with the Quality Evaluation of Undergraduate Program,
At the same time, the rise of
This paper has discussed how issues of accountability and transparency have become some of the key drivers of government policy over recent years. Accordingly, a wide array of different types of policy and evaluation instruments, bi-lateral and international agreements, quality and qualification frameworks as well as different organisations have evolved over recent decades in an effort to individually and collectively identify ways to better measure and compare higher education performance in a global world (Gallagher, 2010; Salmi, 2015). These developments have transformed quality from something that was undertaken by individual faculty and led by institutions to something being driven and regulated by the nation-state, and increasingly propelled at an international level. Traditional approaches have relied on collegiality, expert judgment, and peer review. Quantitative and externally-driven approaches have grown in popularity in recent decades. For example, global rankings have been a significant development in recent years. Although global rankings have many shortcomings, they have gained huge influence because they are regularly interpreted as an indicator of national and institutional competitiveness. This reflects widespread understanding of the significant role universities play with respect to talent maximisation and knowledge production.
While national contexts differ, the overall experience in China is similar to what is happening elsewhere. China has a very different national and institutional governance system, but it is clear that the quality of higher education and research is becoming a major policy matter. Under the
In conclusion, higher education’s importance for national and personal prosperity, sustainability and competitiveness means that matters of education and research quality, and indeed the management and leadership of universities, is now a matter of national/government and public interest. As the paper illustrates, this is an international trend. A Rubicon has been crossed everywhere. The direction of travel is likely to involve continued government steerage and new forms of “social contract,” combined with increased use of big data.
Footnotes
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