Abstract
ElectroChem, Inc. was a global supplier of fuel cell technology for government and commercial applications. When the founder unexpectedly died in 1992, the firm had not yet achieved profitability and was burdened with a high level of debt. Without any formal technical training or business experience, his wife, Radha Jalan, became president. Her primary challenges included increasing ElectroChem's market share and reputation, technology development, generating sufficient revenues and cash flows, and securing external sources of capital. This case illustrates some of the challenges faced by a woman entrepreneur as well as issues associated with growth in an emerging market for energy source alternatives.
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