Abstract
Existing analyses of the Labour Party's recent transformation tend to begin in the period after the 1987 election defeat, and less commonly after the 1985 conference. Because of this, analysts have ignored additional causes and aspects of transformation occurring in the early 1980s in the areas of policy reform, campaign strategy and ‘ethos’. Once these extra factors are taken into account we can acknowledge that Labour's transformation is more complex than previously recognised. Consequently, what often appears as an origin of change is more accurately a point of transition in an unending process of development and flux.
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