Restricted accessResearch articleFirst published online 2022-10
Investigating the Role of Psychological Capital as a Mediating Variable in the Relationship between Sustainability Orientation and Entrepreneurial Intensity
Entrepreneurship as a stimulant for modernization is useful for addressing a variety of environmental issues. Sustainable entrepreneurs balance the triple bottom line by reconciling financial strength, social equality, and ecological resilience via their business practices. Considering the significance and opportunity of sustainability in entrepreneurship, it is time to apply more rigorous study approaches and the establishment of large-scale empirical study initiatives to improve the debate on sustainable orientation and entrepreneurial activities including entrepreneurial intensity. This study attempts to ascertain the impact of sustainability orientation on entrepreneurial intensity specifically addressing the manufacturing sector in the Delhi/National Capital Region (NCR). The role of psychological capital as a mediator in the relationship between sustainable orientation and entrepreneurial intensity is also assessed. Empirical results of this study, based on 406 manufacturing-based micro, small, and medium-size enterprises (MSME) entrepreneurs, show that sustainability orientation has a significant impact on both entrepreneurial intensity and psychological capital. The results further illustrate the mediating impact of psychological capital on the relationship between sustainability orientation and entrepreneurial intensity. In essence, the study's results have important ramifications for decision makers and practitioners in the field of MSMEs. This study has implications for researchers, MSME entrepreneurs, policy makers, and educators.
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