LeeNR. Reducing the spread of COVID-19: A social marketing perspective. Social Marketing Q, 2020; 26:1524500420933789.
2.
PennycookG, McPhetresJ, ZhangY, LuJG, RandDG. Fighting COVID-19 misinformation on social media: Experimental evidence for a scalable accuracy-nudge intervention. Psychol Sci, 2020; 31:770–780.
3.
DonthuN, GustafssonA. Effects of COVID-19 on business and research. J Bus Res, 2020; 117:284–289.
4.
National Institutes of Health COVID-19 Social Media Resources. 2020. https://www.nih.gov/news-events/covid-19-social-media-resources Accessed September26, 2020.
5.
Centers for Disease Control and Prevention. Social media toolkit. 2020. https://www.cdc.gov/coronavirus/2019-ncov/communication/social-media-toolkit.html Accessed September25, 2020.
6.
Johns Hopkins. COVID-19 Communication Network. 2020. https://covid19communicationnetwork.org/ Accessed September25, 2020.
Harvard Medical School. COVID-19: health literacy project. 2020. https://covid19healthliteracyproject.com/#home Accessed September24, 2020.
9.
Centers for Disease Control and Prevention. Communication toolkit. 2020. https://www.cdc.gov/coronavirus/2019-ncov/need-extra-precautions/communication-toolkit.html Accessed September27, 2020.
10.
PalmatierRW, KellyDM. The intelligent marketer's guide to data privacy: the impact of big data on customer trust. Cham, Switzerland: Palgrave Macmillan, 2019.