Abstract
This study examined how cancer beliefs and cues to action were related to the adoption of mammography screening. The study employs a combination of cross-sectional and longitudinal research design. Stepwise discriminant analyses conducted on a sample of women over 40 years (n = 395) revealed that a doctor's recommendation to have a mammogram was the most important predictor of ever having had a mammogram as well as adoption of initial screening. Personal experience with cancer in one's social environment and perceived seriousness of breast cancer also were consistently related to ever having had a mammogram. The results are discussed in terms of their scientific and pragmatic implications for increasing mammography screening.
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