The role of town centre management (TCM) schemes in the UK has expanded to
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TCM schemes operate at the interface of the public and private sectors. The
implications of this are discussed, including the need for a consensual approach
by a wide range of urban stakeholders, and the actual activities undertaken,
influenced by the funding imperative under which such schemes operate (which
impacts on the feasibility of certain activities and the efforts made to
evaluate them). Comparisons are drawn between specific place marketing practice
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