Search results: Sage Journals

Restricted accessResearch articleFirst published September, 2014

Value propositions

Pennie Frow, Janet R. McColl-Kennedy, Toni Hilton [...]

Marketing Theory

Restricted accessResearch articleFirst published December, 2014

Hervé Corvellec, Johan Hultman

Marketing Theory

Restricted accessResearch articleFirst published May, 2014

Heli Holttinen

Australasian Marketing Journal

Restricted accessResearch articleFirst published March, 2019

María José Quero, Rafael Ventura

Marketing Theory

Restricted accessResearch articleFirst published March, 2023

Joshua P. Starr

Phi Delta Kappan

Restricted accessResearch articleFirst published August, 2017

René Bohnsack, Jonatan Pinkse

California Management Review

Restricted accessResearch articleFirst published August, 2018

Marc Wouters, James C. Anderson, Markus Kirchberger

California Management Review

Restricted accessResearch articleFirst published October, 2018

Clay Spinuzzi, David Altounian, Gregory Pogue [...]

Written Communication

Restricted accessResearch articleFirst published December, 2017

Rekha, Aparna Mishra, Ajay Kr. Chauhan

Paradigm: A Management Research Journal

Restricted accessResearch articleFirst published June, 2020

Anne-Lorène Vernay, Melanie Sohns, Joachim Schleich [...]

Organization & Environment