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First published 2004-1

National and International Differences in the Prices of Branded and Unbranded Medicines

Giovanni Tafuri, Andrew Creese, Valerio Reggi

Journal of Generic Medicines: The Business Journal for the Generic Medicines Sector

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Research article

First published 2009-8

The Brazilian Generic Market

Luciano M. Piochi Lobo

Journal of Generic Medicines: The Business Journal for the Generic Medicines Sector

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Research article

First published 2013-9

The impact of Indonesian generic medicine pricing policy on medicine prices

Yusi Anggriani, Mohamed Izham M Ibrahim, Sri Suryawati [...]

Journal of Generic Medicines: The Business Journal for the Generic Medicines Sector

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Research article

First published 2012-12

Fortification of Indonesian Unbranded Vegetable Oil: Public—Private Initiative,from Pilot to Large Scale

Soekirman, Damayanti Soekarjo, Drajat Martianto [...]

Food and Nutrition Bulletin

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Research article

First published 2014-9

The impact of patient and doctor characteristics on the prescribing of low cost generic formulations in Brazil

Peter Stephens, Hubert Leufkens

Journal of Generic Medicines: The Business Journal for the Generic Medicines Sector

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Research article

First published 2015

Brand Equity and Store Brand Tiers: An Analysis Based on an Experimental Design

Óscar González-Benito, Mercedes Martos-Partal, Mariana Fustinoni-Venturini

International Journal of Market Research

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Research article

First published 2007-7

Pricing and Reimbursement Policies in New EU Accession Countries

Rossen Kazakov

Journal of Generic Medicines: The Business Journal for the Generic Medicines Sector

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Research article

First published 2025-7

Experiential Narratives in Marketing: A Comparison of Generative AI and Human Content

Yingting Wen, Sandra Laporte

Journal of Public Policy & Marketing

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Research article

First published 2012-9

Rational Use of Medicines: An Audit of Private Practitioners’ Prescription

Shiv Dutt Gupta, Vivek Lal, Vinod Kumar S.V.

Journal of Health Management

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Research article

First published 2009-10

Sustaining Performance: Learning from Buyers' Experience of Viagra

Owen M. Bradfield, Caroline Parker, Leonie Goodwin

Journal of Medical Marketing: Device,Diagnostic and Pharmaceutical Marketing

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