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Articles (142)

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1-10 of 142 results for tourism destination branding

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Select article: Destination and tourism business brand consistency in Binh Thuan,Vietnam

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Research article

First published 2019-1

Destination and tourism business brand consistency in Binh Thuan,Vietnam

Vien Tran Truc Pham, Douglas G Pearce

Journal of Vacation Marketing

Select article: Tourism Destination Brand Equity Dimensions

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Research article

First published 2011-9

Tourism Destination Brand Equity Dimensions

William C. Gartner, Maja Konecnik Ruzzier

Journal of Travel Research

Select article: Balancing Tradition and Modernity: The Brand Personality of Santiniketan as a Tourist Destination

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Research article

First published 2024-12

Balancing Tradition and Modernity: The Brand Personality of Santiniketan as a Tourist Destination

Shaunak Roy

South Asian Journal of Business and Management Cases

Select article: Tea tourism: Designation of origin brand image,destination image,and visit intention

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Research article

First published 2023-7

Tea tourism: Designation of origin brand image,destination image,and visit intention

Shao-Hua Liang, Ivan Ka Wai Lai

Journal of Vacation Marketing

Select article: From Shoreline to Shrine: Restructuring Digha’s Destination Brand Identity Through Spiritual Tourism

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Research article

First published 2026

From Shoreline to Shrine: Restructuring Digha’s Destination Brand Identity Through Spiritual Tourism

South Asian Journal of Business and Management Cases

Select article: Destination Personality: An Application of Brand Personality to Tourism Destinations

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Research article

First published 2006-11

Destination Personality: An Application of Brand Personality to Tourism Destinations

Yuksel Ekinci, Sameer Hosany

Journal of Travel Research

Select article: Using Brand Personality to Differentiate Regional Tourism Destinations

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Research article

First published 2007-08

Using Brand Personality to Differentiate Regional Tourism Destinations

Laurie Murphy, Gianna Moscardo, Pierre Benckendorff

Journal of Travel Research

Select article: Food as a form of Destination Identity: A Tourism Destination Brand Perspective

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Research article

First published 2011-1

Food as a form of Destination Identity: A Tourism Destination Brand Perspective

Yi-Chin Lin, Thomas E. Pearson, Liping A. Cai

Tourism and Hospitality Research

Select article: Tourism destination brands and electronic commerce: Towards synergy?

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Research article

First published 1999-07

Tourism destination brands and electronic commerce: Towards synergy?

A. P. Williams, A. J. Palmer

Journal of Vacation Marketing

Select article: A structural analysis of destination brand equity in mountainous tourism destination in northern India

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Research article

First published 2019-10

A structural analysis of destination brand equity in mountainous tourism destination in northern India

Vikrant Kaushal, Suman Sharma, G Mahender Reddy

Tourism and Hospitality Research

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