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1-6 of 6 results for team fanship

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Research article

First published 2020-3

Self-Branding through NFL Team Fanship: Fans’ Desired Self-Image and Its Implications for Branding Practices

Jerred Junqi Wang, Jessica R. Braunstein-Minkove, Thomas A. Baker [...]

Sport Marketing Quarterly

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Research article

First published 2023-2

Walter Gantz, Nicky Lewis

Communication & Sport

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Research article

First published 2019-11

Na Ri Shin, Jon Welty Peachey, Doo Jae Park

International Review for the Sociology of Sport

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Research article

First published 2022-9

Ragan Wilson, Christopher B. Mayhorn

Proceedings of the Human Factors and Ergonomics Society Annual Meeting

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Research article

First published 2016-6

Robert P. Griffiths, Matthew S. Eastin, Vincent Cicchirillo

Communication Research

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Research article

First published 2026-2

James Ndone, J.C. Abdallah

Communication & Sport