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Research article

First published 2024-7

Strategic Entry with Correlated Private Information

Rongyu Wang

Journal of Interdisciplinary Economics

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Research article

First published 2010-5

A Conceptual Exploration of the Strategic Factors Driving New Brand Entry Decisions and Their Success

Danielle A. Chmielewski

Australasian Marketing Journal

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Research article

First published 2002-01

Entry strategies into China for foreign travel companies

Wenbin Guo, Lindsay W. Turner

Journal of Vacation Marketing

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Research article

First published 2007-3

Strategic Variables that Influence Entry Mode Choice in Service Firms

Esther Sanchez-Peinado, Jose Pla-Barber, Louis Hébert

Journal of International Marketing

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Research article

First published 2003-9

An International Market Entry Model for Pharmaceutical Companies: A Conceptual Framework for Strategic Decisions

Rajshekhar G. Javalgi, Robert F. Wright

Journal of Medical Marketing: Device,Diagnostic and Pharmaceutical Marketing

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Research article

First published 2019-6

Strategic Responses to Entry in Communications Markets: Evaluating Financial Consequences for Incumbents

Sumit K. Majumdar

The Antitrust Bulletin

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Research article

First published 2007-9

The Internationalisation Process in Family Firms: Choice of Market Entry Strategies

Enrique Claver, Laura Rienda, Diego Quer

Journal of General Management

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Research article

First published 2025

Deter and Divert: How Incumbents’ Market Structures Guide Hotel Entry Strategies

Simone Bianco

Journal of Hospitality & Tourism Research

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Research article

First published 2022-6

The drivers of the post-entry internationalisation commitment of small and medium-sized enterprises

Nadia Zahoor, Yong Kyu Lew

International Small Business Journal: Researching Entrepreneurship

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Research article

First published 2004-4

Market Entry Strategies

Dr Susan P. Douglas, Dr C. Samuel Craig

Foreign Trade Review

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