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1-10 of 10 results for stockkeeping unit choice

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Select article: A Dynamic Choice Map Approach to Modeling Attribute-Level Varied Behavior among Stockkeeping Units

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Research article

First published 2008-2

A Dynamic Choice Map Approach to Modeling Attribute-Level Varied Behavior among Stockkeeping Units

J. Jeffrey Inman, Joonwook Park, Ashish Sinha

Journal of Marketing Research

Select article: A Parsimonious Model of Stockkeeping-Unit Choice

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Announcement

First published 2003-8

A Parsimonious Model of Stockkeeping-Unit Choice

Teck-Hua Ho, Juin-Kuan Chong

Journal of Marketing Research

Select article: Investigating Effects of Out-of-Stock on Consumer Stockkeeping Unit Choice

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Research article

First published 2012-8

Investigating Effects of Out-of-Stock on Consumer Stockkeeping Unit Choice

Hai Che, Xinlei (Jack) Chen, Yuxin Chen

Journal of Marketing Research

Select article: Estimating a Stockkeeping-Unit-Level Brand Choice Model that Combines Household Panel Data and Store Data

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Research article

First published 2005-8

Estimating a Stockkeeping-Unit-Level Brand Choice Model that Combines Household Panel Data and Store Data

Pradeep K. Chintagunta, Jean-Pierre Dubé

Journal of Marketing Research

Select article: How Does Assortment Affect Grocery Store Choice?

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Research article

First published 2009-4

How Does Assortment Affect Grocery Store Choice?

Richard A. Briesch, Pradeep K. Chintagunta, Edward J. Fox

Journal of Marketing Research

Select article: Shopper Response to Bundle Promotions for Packaged Goods

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Research article

First published 2007-11

Shopper Response to Bundle Promotions for Packaged Goods

Bram Foubert, Els Gijsbrechts

Journal of Marketing Research

Select article: Consumers’ Perceptions of the Assortment Offered in a Grocery Category: The Impact of Item Reduction

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Research article

First published 1998-5

Consumers’ Perceptions of the Assortment Offered in a Grocery Category: The Impact of Item Reduction

Susan M. Broniarczyk, Wayne D. Hoyer, Leigh McAlister

Journal of Marketing Research

Select article: The Effects of Temporal Consistency of Sales Promotions and Availability on Consumer Choice Behavior

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Research article

First published 2002-8

The Effects of Temporal Consistency of Sales Promotions and Availability on Consumer Choice Behavior

Joffre Swait, Tülin Erdem

Journal of Marketing Research

Select article: Brand-Level Effects of Stockkeeping Unit Reductions

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Research article

First published 2007-11

Brand-Level Effects of Stockkeeping Unit Reductions

Jie Zhang, Aradhna Krishna

Journal of Marketing Research

Select article: Demand-Based Pricing versus Past-Price Dependence: A Cost–Benefit Analysis

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Research article

First published 2008-3

Demand-Based Pricing versus Past-Price Dependence: A Cost–Benefit Analysis

Shuba Srinivasan, Koen Pauwels, Vincent Nijs

Journal of Marketing

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