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1-10 of 348 results for social media pages

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Select article: An integrative typology of relational benefits and costs in social media brand pages

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Research article

First published 2020-3

An integrative typology of relational benefits and costs in social media brand pages

Georgios Tsimonis, Sergios Dimitriadis, Suha Omar

International Journal of Market Research

Select article: Consumer Responses to Conflict-Management Strategies on Non-Profit Social Media Fan Pages

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Research article

First published 2020-11

Consumer Responses to Conflict-Management Strategies on Non-Profit Social Media Fan Pages

Denitsa Dineva, Jan Breitsohl, Brian Garrod [...]

Journal of Interactive Marketing

Select article: Cloaked Facebook pages: Exploring fake Islamist propaganda in social media

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Research article

First published 2018-5

Cloaked Facebook pages: Exploring fake Islamist propaganda in social media

Johan Farkas, Jannick Schou, Christina Neumayer

New Media & Society

Select article: Social media gatekeeping: An analysis of the gatekeeping influence of newspapers’ public Facebook pages

Open access

Research article

First published 2018-12

Social media gatekeeping: An analysis of the gatekeeping influence of newspapers’ public Facebook pages

Kasper Welbers, Michaël Opgenhaffen

New Media & Society

Select article: Exploring the Roles of DMO’s Social Media Efforts and Information Richness on Customer Engagement: Empirical Analysis on Facebook Event Pages

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Research article

First published 2021-3

Exploring the Roles of DMO’s Social Media Efforts and Information Richness on Customer Engagement: Empirical Analysis on Facebook Event Pages

Minwoo Lee, Jung Hwa Hong, Sunghun Chung [...]

Journal of Travel Research

Select article: Popularity of Brand Posts on Brand Fan Pages: An Investigation of the Effects of Social Media Marketing

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Research article

First published 2012-5

Popularity of Brand Posts on Brand Fan Pages: An Investigation of the Effects of Social Media Marketing

Lisette de Vries, Sonja Gensler, Peter S.H. Leeflang

Journal of Interactive Marketing

Select article: Using text analytics to measure an effect of topics and sentiments on social-media engagement: Focusing on Facebook fan page of Toyota

Open access

Research article

First published 2021

Using text analytics to measure an effect of topics and sentiments on social-media engagement: Focusing on Facebook fan page of Toyota

Heuiju Chun, Byung-Hak Leem, Hyesun Suh

International Journal of Engineering Business Management

Select article: Memes,National Identity and National Belonging: Visual “Nation-Talk” on Indian Social Media Pages

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Research article

First published 2024-2

Memes,National Identity and National Belonging: Visual “Nation-Talk” on Indian Social Media Pages

Krishanu Bhargav Neog

Television & New Media

Select article: Owned Social Media Advertising: Cannibalization and Competition

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Research article

First published 2022-8

Owned Social Media Advertising: Cannibalization and Competition

Hualu Zheng, Lu Huang

Journal of Interactive Marketing

Select article: Decoding User Interaction Dynamics on Facebook Fan Page: A Sentiment Mining Approach

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Research article

First published 2021-10

Decoding User Interaction Dynamics on Facebook Fan Page: A Sentiment Mining Approach

Shabana Chandrasekaran, Supriya Kumar De

Global Business Review

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