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Research article

First published 2021-6

What Causes Social Marketing Programs to Fail? A Qualitative Study

M. Bilal Akbar, Liz Foote, Clidna Soraghan [...]

Social Marketing Quarterly

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Research article

First published 2025-10

The impact of social media marketing on the dissemination of mini program in social network with different community structure

Tian Tian, Narisa Zhao

Journal of Information Science

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Research article

First published 2019-11

Industry Assessment of the Contribution of Patient Support Programs,Market Research Programs,and Social Media to Patient Safety

Jeremy Jokinen, Dominique Bertin, Bruce Donzanti [...]

Therapeutic Innovation & Regulatory Science

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Research article

First published 2021-1

Co-designing social marketing programs with “bottom of the pyramid” citizens

David Schmidtke, Sharyn Rundle-Thiele, Krzysztof Kubacki [...]

International Journal of Market Research

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Other

First published 2009-9

Applying Social Marketing in the Development of a Volunteer Program

Amnon Boehm

Social Marketing Quarterly

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Case report

First published 2008-3

PITSTOP–Men's Health Social Marketing Program

Ben O'Brien, Diana Forrest

Social Marketing Quarterly

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Research article

First published 2017-12

Government-led Macro-social Marketing Programs in Vietnam

V. Dao Truong

Journal of Macromarketing

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Other

First published 2000-3

Using Social Marketing to Raise Funds for Prevention Programs

May G. Kennedy, Dennis L. Stover, Zakary L. Tormala

Social Marketing Quarterly

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Other

First published 2000-12

An Analysis of Unit Costs in Selected Condom Social Marketing Programs,1990–1996

Guy Stallworthy, Dominique Meekers

Social Marketing Quarterly

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Other

First published 2009-3

Integration of Social Marketing Elements in the Design of a Physical Activity Program for Preschoolers

Laura Bellows, Jennifer Anderson, Patricia Davies [...]

Social Marketing Quarterly

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