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1-3 of 3 results for set-top box data (STB)

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Select article: Television News Repertoires,Exposure Diversity,and Voting Behavior in the 2016 U.S. Election

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Research article

First published 2019-12

Television News Repertoires,Exposure Diversity,and Voting Behavior in the 2016 U.S. Election

Thomas B. Ksiazek, Su Jung Kim, Edward C. Malthouse

Journalism & Mass Communication Quarterly

Select article: Television device ecologies,prominence and datafication: the neglected importance of the set-top box

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Research article

First published 2019-10

Television device ecologies,prominence and datafication: the neglected importance of the set-top box

David Hesmondhalgh, Ramon Lobato

Media,Culture & Society

Select article: TV Viewing and Advertising Targeting

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Research article

First published 2018-2

TV Viewing and Advertising Targeting

Yiting Deng, Carl F. Mela

Journal of Marketing Research

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