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Articles (175)

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1-10 of 175 results for sales ratio

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Select article: The measurement of house prices: A review of the sale price appraisal ratio method

Retricted access

Research article

First published 2009-5

The measurement of house prices: A review of the sale price appraisal ratio method

Jan de Haan, Erna van der Wal, Paul de Vries

Journal of Economic and Social Measurement

Select article: Share and Growth Are Not Good Predictors of the Advertising and Promotion/Sales Ratio

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Research article

First published 1994-1

Share and Growth Are Not Good Predictors of the Advertising and Promotion/Sales Ratio

Kusum L. Ailawadi, Paul W. Farris, Mark E. Parry

Journal of Marketing

Select article: Explaining Variations in the Advertising & Promotional Costs/Sales Ratio: A Reanalysis

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Research article

First published 1997-1

Explaining Variations in the Advertising & Promotional Costs/Sales Ratio: A Reanalysis

Siva K. Balasubramanian, V. Kumar

Journal of Marketing

Select article: Explaining Variations in the Advertising & Promotional Costs/Sales Ratio: A Rejoinder

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Research article

First published 1997-1

Explaining Variations in the Advertising & Promotional Costs/Sales Ratio: A Rejoinder

Kusum Ailawadi, Paul Farris, Mark Parry

Journal of Marketing

Select article: Effects of Concentration on the Wage-Sales Ratio

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Research article

First published 1981-10

Effects of Concentration on the Wage-Sales Ratio

Howard Barry Scheps

The American Economist

Select article: Incentive Outlay Ratios in Fast Moving Consumer Goods Sector in India

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Research article

First published 2005-10

Incentive Outlay Ratios in Fast Moving Consumer Goods Sector in India

Preeta Hemang Vyas

Vikalpa: The Journal for Decision Makers

Select article: Book Review: The Marketing Significance of Geographical Variations in Wholesale/Retail Sales Ratios

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Book review

First published 1967-2

Book Review: The Marketing Significance of Geographical Variations in Wholesale/Retail Sales Ratios

William P. Dommermuth

Journal of Marketing Research

Select article: Promotional Mix And Corporate Performance - An Empirical Study

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Research article

First published 2010-1

Promotional Mix And Corporate Performance - An Empirical Study

Somroop Sidhanta, Anindya Chakrabarty

Paradigm: A Management Research Journal

Select article: Explaining Variations in the Advertising & Promotional Costs/Sales Ratio: A Response,Research Criteria,and Guidelines

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Research article

First published 1997-1

Explaining Variations in the Advertising & Promotional Costs/Sales Ratio: A Response,Research Criteria,and Guidelines

Siva K. Balasubramanian, V. Kumar

Journal of Marketing

Select article: The Impact of Property Assessment Standards on Property Tax Burden

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Research article

First published 2012-9

The Impact of Property Assessment Standards on Property Tax Burden

Seth B. Payton

Public Finance Review

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