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Articles (99)

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1-10 of 99 results for sales messages

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Select article: Communication Preferences of Business-to-Business Buyers for Receiving Initial Sales Messages: A Comparison of Media Channel Selection Theories

Retricted access

Research article

First published 2020-7

Communication Preferences of Business-to-Business Buyers for Receiving Initial Sales Messages: A Comparison of Media Channel Selection Theories

Abram D. Anders, Joshua T. Coleman, Stephen B. Castleberry

International Journal of Business Communication

Select article: Online Sales Messages

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Other

First published 2007-12

Online Sales Messages

Peter W. Cardon

Business and Professional Communication Quarterly

Select article: Effects of Targeted Sales Messages on Subscription Sales and Retention

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Research article

First published 1987-3

Effects of Targeted Sales Messages on Subscription Sales and Retention

Glenn Gamst, Tim Alldridge, Steve Bush

Journalism & Mass Communication Quarterly

Select article: Effects of Message Variation and Communication Tools Choices on Consumer Response

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Research article

First published 2019-2

Effects of Message Variation and Communication Tools Choices on Consumer Response

Boonchai Hongcharu

Global Business Review

Select article: Alcoholic Beverage Sales Promotion: An Initial Investigation of the Role of Warning Messages and Brand Characters among Consumers over and under the Legal Drinking Age

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Research article

First published 1998-3

Alcoholic Beverage Sales Promotion: An Initial Investigation of the Role of Warning Messages and Brand Characters among Consumers over and under the Legal Drinking Age

Judith A. Garretson, Scot Burton

Journal of Public Policy & Marketing

Select article: Using Public Relations and Marketing to Generate Referrals and Sales

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Research article

First published 2007-04

Using Public Relations and Marketing to Generate Referrals and Sales

Merrily Orsini

Home Health Care Management & Practice

Select article: Understanding Persuasive Online Sales Messages From eBay Auctions

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Other

First published 2007-12

Understanding Persuasive Online Sales Messages From eBay Auctions

Barbara Jo White, Danial Clapper, Rita Noel [...]

Business and Professional Communication Quarterly

Select article: `Click here': the impact of new media on the encoding of persuasive messages in direct marketing

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Other

First published 2008-04

`Click here': the impact of new media on the encoding of persuasive messages in direct marketing

Ming Cheung

Discourse Studies

Select article: Songs as a Medium for Embedded Reproductive Messages

Open access

Research article

First published 2011-7

Songs as a Medium for Embedded Reproductive Messages

Dawn R. Hobbs, Gordon G. Gallup

Evolutionary Psychology

Select article: Are Your Messages Getting Through?

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Research article

First published 1967-7

Are Your Messages Getting Through?

M. Dale Beckman

Journal of Marketing

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