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Research article

First published 2013-1

The Sales Lead Black Hole: On Sales Reps' Follow-Up of Marketing Leads

Gaurav Sabnis, Sharmila C. Chatterjee, Rajdeep Grewal [...]

Journal of Marketing

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Research article

First published 2025-9

Sales Pipeline Technology: Automated Lead Nurturing

Johannes Habel, Nathaniel N. Hartmann, Phillip Wiseman [...]

Journal of Marketing

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Research article

First published 1999-12

RETAIL INVENTORY CONTROL WITH LOST SALES,SERVICE CONSTRAINTS,AND FRACTIONAL LEAD TIMES

Brian A. Kapalka, Kaan Katircioglu, Martin L. Puterman

Production and Operations Management

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Research article

First published 1994-5

Mastering the Mix: Do Advertising,Promotion,and Sales Force Activities Lead to Differentiation?

William Boulding, Eunkyu Lee, Richard Staelin

Journal of Marketing Research

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Research article

First published 2007-04

Using Public Relations and Marketing to Generate Referrals and Sales

Merrily Orsini

Home Health Care Management & Practice

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Other

First published 2007-9

Alberta to Lead the West in Banning Pharmacy Tobacco Sales

Canadian Pharmacists Journal / Revue des Pharmaciens du Canada

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Research article

First published 2016-6

Simulation–optimization approach for a continuous-review,base-stock inventory model with general compound demands,random lead times,and lost sales

Ahmad Attar, Sadigh Raissi, Kaveh Khalili-Damghani

SIMULATION

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Research article

First published 2011-09

The Manufacturer's Incentive to Reduce Lead Times

Santiago Kraiselburd, Richard Pibernik, Ananth Raman

Production and Operations Management

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Research article

First published 2006-02

Marketing Private-Duty Home Care Services

Merrily Orsini

Home Health Care Management & Practice

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Research article

First published 2006-11

A Three-Stage Model of Integrated Marketing Communications at the Marketing-Sales Interface

Timothy M. Smith, Srinath Gopalakrishna, Rabikar Chatterjee

Journal of Marketing Research

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