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Articles (14)

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1-10 of 14 results for restaurant brand personality

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Select article: Family Restaurant Brand Personality and Its Impact On Customer's eMotion,Satisfaction,and Brand Loyalty

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Research article

First published 2009-08

Family Restaurant Brand Personality and Its Impact On Customer's eMotion,Satisfaction,and Brand Loyalty

Yong-Ki Lee, Ki-Joon Back, Jin-Young Kim

Journal of Hospitality & Tourism Research

Select article: Can the Match Between Social Media Influencer’s Accent and Brand Personality shape Brand Attitudes? A Stereotype Theory and the Construal Level Theory Perspective

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Research article

First published 2025-8

Can the Match Between Social Media Influencer’s Accent and Brand Personality shape Brand Attitudes? A Stereotype Theory and the Construal Level Theory Perspective

Rong Zou, Meichen Hua, Dogan Gursoy [...]

Journal of Hospitality & Tourism Research

Select article: Antecedents and consequences of the creative food tourism experience: Brand equity insights

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Research article

First published 2026-1

Antecedents and consequences of the creative food tourism experience: Brand equity insights

Ahmed Magdy

Tourism and Hospitality Research

Select article: Hotel-Restaurant Co-Branding

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Research article

First published 1997-10

Hotel-Restaurant Co-Branding

Juliette M. Boone

Cornell Hospitality Quarterly

Select article: The Brand-Personality Scale

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Research article

First published 1999-06

The Brand-Personality Scale

Judy A. Siguaw, Anna Mattila, Jon R. Austin

Cornell Hospitality Quarterly

Select article: The Psychological Effects of Foreign-Language Restaurant Signs on Potential Diners

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Research article

First published 2011-2

The Psychological Effects of Foreign-Language Restaurant Signs on Potential Diners

Vincent P. Magnini, Todd Miller, BeomCheol (Peter) Kim

Journal of Hospitality & Tourism Research

Select article: Unraveling the Influence of Organizational Factors and Customer Resources on Nonprofit Brand Verdict: A Study of Seva Café

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Research article

First published 2025-12

Unraveling the Influence of Organizational Factors and Customer Resources on Nonprofit Brand Verdict: A Study of Seva Café

Garima Saxena, Dharmesh Gadhavi, Ravi Chatterjee [...]

Jindal Management Journal

Select article: Are Consumers Willing to Pay more for Green Practices at Restaurants?

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Research article

First published 2017-3

Are Consumers Willing to Pay more for Green Practices at Restaurants?

Young Namkung, Soocheong (Shawn) Jang

Journal of Hospitality & Tourism Research

Select article: Identifying the Attributes of an Effective Restaurant Chain Endorser

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Research article

First published 2010-5

Identifying the Attributes of an Effective Restaurant Chain Endorser

Vincent P. Magnini, Cristel Garcia, Earl D. Honeycutt

Cornell Hospitality Quarterly

Select article: Experiencing Flavourful Fun: Delighting Customers the RB Way

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Case report

First published 2015-4

Experiencing Flavourful Fun: Delighting Customers the RB Way

Vibhuti Tripathi, Anushree Tandon, Ashish Gupta

Global Business Review

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