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Articles (219)

Journals (0)

1-10 of 219 results for price–quality relationship

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Select article: The Price-Quality Relationship in an Experimental Setting

Retricted access

Research article

First published 1968-8

The Price-Quality Relationship in an Experimental Setting

J. Douglas McConnell

Journal of Marketing Research

Select article: The Relationship between Perceived and Objective Price-Quality

Retricted access

Research article

First published 1989-11

The Relationship between Perceived and Objective Price-Quality

Donald R. Lichtenstein, Scot Burton

Journal of Marketing Research

Select article: A Research Program for Establishing the Validity of the Price-Quality Relationship

Retricted access

Research article

First published 1988-1

A Research Program for Establishing the Validity of the Price-Quality Relationship

Kent B. Monroe, William B. Dodds

Journal of the Academy of Marketing Science

Select article: A Research Program for Establishing the Validity of the Price-Quality Relationship

Retricted access

Research article

First published 1988-09

A Research Program for Establishing the Validity of the Price-Quality Relationship

Kent B. Monroe, William B. Dodds

Journal of the Academy of Marketing Science

Select article: Exploration of the Relationship between Health-Related Quality of Life and the Price of Pharmaceutical Products

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Other

First published 2003-4

Exploration of the Relationship between Health-Related Quality of Life and the Price of Pharmaceutical Products

Matthew M. Murawski, Marko A. Mychaskiw, Marko A. Mychaskiw [...]

Therapeutic Innovation & Regulatory Science

Select article: Does Higher Price Signal Better Quality?

Free access

Research article

First published 2004-4

Does Higher Price Signal Better Quality?

D P S Verma, Soma Sen Gupta

Vikalpa: The Journal for Decision Makers

Select article: Is There a Generalized Price-Quality Relationship?

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Research article

First published 1971-5

Is There a Generalized Price-Quality Relationship?

David M. Gardner

Journal of Marketing Research

Select article: The Price-Quality Relationship: An Extension

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Research article

First published 1969-11

The Price-Quality Relationship: An Extension

James E. Stafford, Ben M. Enis

Journal of Marketing Research

Select article: Prices and Price/Quality Relationships: A Longitudinal Analysis

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Research article

First published 1988-1

Prices and Price/Quality Relationships: A Longitudinal Analysis

David J. Curry, Peter C. Riesz

Journal of Marketing

Select article: The Price-Perceived Quality Relationship: Experimental Evidence

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Research article

First published 1970-11

The Price-Perceived Quality Relationship: Experimental Evidence

Robert A. Peterson

Journal of Marketing Research

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