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1-3 of 3 results for physician-rep interactions

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Research article

First published 2011-2

The impact of promotion on the development and stabilization of pharmaceutical product perceptions

Patrick Howie, Ewa J. Kleczyk

Journal of Medical Marketing: Device,Diagnostic and Pharmaceutical Marketing

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Research article

First published 2002-5

Andree Bates, Edwin Bailey, Indira Rajyaguru

Journal of Medical Marketing: Device,Diagnostic and Pharmaceutical Marketing

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Research article

First published 2008-2

Irene S. Burashnikova, Airat U. Ziganshin, Lilia E. Ziganshina

International Journal of Risk & Safety in Medicine