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Articles (1775)

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Select article: Beyond the Online/Offline Divide

Retricted access

Research article

First published 2011-11

Beyond the Online/Offline Divide

Fadi Hirzalla, Liesbet van Zoonen

Social Science Computer Review

Select article: Can Offline Stores Drive Online Sales?

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Research article

First published 2017-10

Can Offline Stores Drive Online Sales?

Kitty Wang, Avi Goldfarb

Journal of Marketing Research

Select article: Strategic Online and Offline Retail Pricing: A Review and Research Agenda ☆

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Research article

First published 2010-5

Strategic Online and Offline Retail Pricing: A Review and Research Agenda ☆

Dhruv Grewal, Ramkumar Janakiraman, Kirthi Kalyanam [...]

Journal of Interactive Marketing

Select article: A Further Improved Online/Offline Signature Scheme

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Research article

First published 2009-5

A Further Improved Online/Offline Signature Scheme

Chong-zhi Gao, Zheng-an Yao

Fundamenta Informaticae

Select article: Racial Hate at the Intersection of Online and Offline Worlds: The Joint Impact of Online and Offline Racism on the Mental Health of Racially Minoritized Individuals

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Research article

First published 2024-6

Racial Hate at the Intersection of Online and Offline Worlds: The Joint Impact of Online and Offline Racism on the Mental Health of Racially Minoritized Individuals

Brian TaeHyuk Keum, Michele J. Wong, India Sanders

Journal of Interpersonal Violence

Select article: The Impact of Adding Online-to-Offline Service Platform Channels on Firms’ Offline and Total Sales and Profits

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Research article

First published 2019-8

The Impact of Adding Online-to-Offline Service Platform Channels on Firms’ Offline and Total Sales and Profits

Sha Zhang, Koen Pauwels, Chenming Peng

Journal of Interactive Marketing

Select article: The Effects of Online and Offline Information Sources on Multiple Store Patronage

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Research article

First published 2016-5

The Effects of Online and Offline Information Sources on Multiple Store Patronage

Takumi Tagashira, Chieko Minami

Australasian Marketing Journal

Select article: Chinese elite migrants and formation of new communities in a changing society: An online-offline ethnography

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Research article

First published 2017-6

Chinese elite migrants and formation of new communities in a changing society: An online-offline ethnography

Jie Dong

Ethnography

Select article: Consumer Pre-purchase Search in Online Shopping: Role of Offline and Online Information Sources

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Research article

First published 2018-1

Consumer Pre-purchase Search in Online Shopping: Role of Offline and Online Information Sources

Krishna Akalamkam, Joy Kumar Mitra

Business Perspectives and Research

Select article: Verb objectivity and source qualification: Comparison of quotation attributions in offline and online newspapers

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Research article

First published 2017-8

Verb objectivity and source qualification: Comparison of quotation attributions in offline and online newspapers

Gunho Lee

Journalism

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