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Select article: Brand Loyalty Intention among Members of a Virtual Brand Community: The Dual Role of Commitment

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Research article

First published September, 2011

Brand Loyalty Intention among Members of a Virtual Brand Community: The Dual Role of Commitment

Karine Raïes, Marie-Laure Gavard-Perret

Recherche et Applications en Marketing (English Edition)

Select article: Individual Political Participation

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First published January, 1979

Individual Political Participation

Lynn Smith-Lovin

Sociological Perspectives

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