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Articles (119)

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1-10 of 119 results for nike

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Select article: NIKE'S COMMERCIAL SOLUTION

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Research article

First published 2000-06

NIKE'S COMMERCIAL SOLUTION

Shelley Lucas

International Review for the Sociology of Sport

Select article: Product digitalization at Nike: The future is now

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Research article

First published 2022-5-1

Product digitalization at Nike: The future is now

Willem Standaert

Journal of Information Technology Teaching Cases

Select article: “Willpower knows no obstacles”: Examining Neoliberal Postfeminist Messaging in Nike’s Transnational Advertisements for Women

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Research article

First published 2023-8

“Willpower knows no obstacles”: Examining Neoliberal Postfeminist Messaging in Nike’s Transnational Advertisements for Women

Anna Posbergh, David L. Andrews, Samuel M. Clevenger

Communication & Sport

Select article: From Swoosh to Swoon: Linguistic Analysis of Nike's Changing Image

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Research article

First published 2003-9

From Swoosh to Swoon: Linguistic Analysis of Nike's Changing Image

Leslie A. Levin, Susan J. Behrens

Business and Professional Communication Quarterly

Select article: The contingency of corporate political advocacy: Nike’s ‘dream crazy’ campaign with Colin Kaepernick

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Research article

First published 2020-5

The contingency of corporate political advocacy: Nike’s ‘dream crazy’ campaign with Colin Kaepernick

Jochen Hoffmann, Karina Nyborg, Charlotte Averhoff [...]

Public Relations Inquiry

Select article: Drowning Out the Message: How Online Comments on News Stories About Nike’s Ad Campaign Contributed to Polarization and Gatekeeping

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Research article

First published 2020-9

Drowning Out the Message: How Online Comments on News Stories About Nike’s Ad Campaign Contributed to Polarization and Gatekeeping

Jinhee Lee, Zulfia Zaher, Edgar Simpson [...]

Electronic News

Select article: Nike’s Communication with Black Audiences

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Research article

First published 1999-08

Nike’s Communication with Black Audiences

Ketra L. Armstrong

Journal of Sport and Social Issues

Select article: Factors that Influence African-American Gen-Xers to Purchase Nikes

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Research article

First published 2001-6

Factors that Influence African-American Gen-Xers to Purchase Nikes

Robert Lyons, E. Newton Jackson

Sport Marketing Quarterly

Select article: Good Morning,Vietnam: An Ethical Analysis of Nike Activities in Southeast Asia

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Research article

First published 2000-3

Good Morning,Vietnam: An Ethical Analysis of Nike Activities in Southeast Asia

Lynn R. Kahle, David M. Boush, Mark Phelps

Sport Marketing Quarterly

Select article: Does Monitoring Improve Labor Standards? Lessons from Nike

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Research article

First published 2007-10

Does Monitoring Improve Labor Standards? Lessons from Nike

Richard M. Locke, Fei Qin, Alberto Brause

ILR Review

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