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Retricted access

Research article

First published 2022-11

The effects of the news media on a firm's voluntary product recalls

Vivek Astvansh, Yen‐Yao Wang, Wei Shi

Production and Operations Management

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Research article

First published 1981-8

Overlapping Clustering: A New Method for Product Positioning

Phipps Arabie, J. Douglas Carroll, Wayne DeSarbo [...]

Journal of Marketing Research

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Research article

First published 1970-10

New Ideas and Modifications: A Practical Device for Producing Continuous Positive Pressure Breathing

Ray Masferrer

Respiratory Care

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Editorial

First published 2004-03

Three Years Later: Culture in Psychology—Between Social Positioning and Producing New Knowledge

Jaan Valsiner

Culture & Psychology

Open access

Research article

First published 2015-8

Dependent or Productive? A New Approach to Understanding the Social Positioning of Older South Africans Through Living Arrangements

Enid Schatz, Sangeetha Madhavan, Mark Collinson [...]

Research on Aging

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Research article

First published 2005-09

Up or Out—or Stay Put? Product Positioning in an Evolving Technology Environment

Sanjay Jain, Kamalini Ramdas

Production and Operations Management

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Research article

First published 2004-9

Marketing Masterclass Global Messaging for Global Branding: New Approaches to Product Positioning—Globally Integrated,Locally Tailored

Richard B. Vanderveer

Journal of Medical Marketing: Device,Diagnostic and Pharmaceutical Marketing

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Research article

First published 2019-3

Consumers’ responses to product design: Using a Semantic Priming Task to assess automatic understanding of product positioning

Imene Belboula, Claire-Lise Ackermann, Jean-Pierre Mathieu [...]

International Journal of Market Research

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Research article

First published 2016-04

Product Modularity,Process Modularity,and New Product Introduction Performance: Does Complexity Matter?

Shawnee K. Vickery, Xenophon Koufteros, Cornelia Dröge [...]

Production and Operations Management

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Research article

First published 2012-4

Get It? Got It. Good! Enhancing New Product Acceptance by Facilitating Resolution of Extreme Incongruity

Ji Hoon Jhang, Susan Jung Grant, Margaret C. Campbell

Journal of Marketing Research

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