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Articles (820)

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1-10 of 820 results for media interactions model

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Select article: How Managers’ Shared Mental Models of Business–Customer Interactions Create Different Sensemaking of Social Media

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Research article

First published 2015-8

How Managers’ Shared Mental Models of Business–Customer Interactions Create Different Sensemaking of Social Media

Pernille Rydén, Torsten Ringberg, Ricky Wilke

Journal of Interactive Marketing

Select article: Teaching Advertising Media Planning Using Interactive Media Models

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Research article

First published 1985-04

Teaching Advertising Media Planning Using Interactive Media Models

Kent M. Lancaster, John D. Leckenby, Judith A. Stern

Journal of Marketing Education

Select article: The Policy-Media Interaction Model: Measuring Media Power during Humanitarian Crisis

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Research article

First published 2000-09

The Policy-Media Interaction Model: Measuring Media Power during Humanitarian Crisis

Piers Robinson

Journal of Peace Research

Select article: A Simple Model of Legislator and News Media Interaction

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First published 2009-01

A Simple Model of Legislator and News Media Interaction

Brian J. Fogarty

Journal of Theoretical Politics

Select article: Clicking,Assessing,Immersing,and Sharing: An Empirical Model of User Engagement with Interactive Media

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Research article

First published 2018-7

Clicking,Assessing,Immersing,and Sharing: An Empirical Model of User Engagement with Interactive Media

Jeeyun Oh, Saraswathi Bellur, S. Shyam Sundar

Communication Research

Select article: Interacting effects of political social media use,political discussion and political trust on civic engagement: Extending the differential gains model

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Research article

First published 2022-4

Interacting effects of political social media use,political discussion and political trust on civic engagement: Extending the differential gains model

Yan Su, Xizhu Xiao

International Communication Gazette

Select article: When Mainstream and Alternative Media Integrate: A Polysystem Approach to Media System Interactions

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Research article

First published 2023-9

When Mainstream and Alternative Media Integrate: A Polysystem Approach to Media System Interactions

Matan Aharoni

Television & New Media

Select article: Marketing Response Modelling: Impact of Digital Marketing for a Luxury Car Brand

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Research article

First published 2019-11

Marketing Response Modelling: Impact of Digital Marketing for a Luxury Car Brand

Mihir Dash, Kshitiz Sharma

Journal of Creative Communications

Select article: An Analysis of Usage of Different Types of Visualisation Media within a Collaborative Planning Workshop Environment

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Research article

First published 2013-8

An Analysis of Usage of Different Types of Visualisation Media within a Collaborative Planning Workshop Environment

Lewis Gill, Eckart Lange, Ed Morgan [...]

Environment and Planning B: Urban Analytics and City Science

Select article: Harnessing interactivity for online media outlets: Insights from Mexico’s digital landscape

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Research article

First published 2024-12

Harnessing interactivity for online media outlets: Insights from Mexico’s digital landscape

Daniel Barredo Ibáñez, Elba Díaz-Cerveró, Karen Pinto Garzón

News Research Journal

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