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1-10 of 756 results for marketing value assessment

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Select article: Assessing the Non-Market Value of Heritage Interpretation

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Research article

First published 2003-4

Assessing the Non-Market Value of Heritage Interpretation

D. Carver Andrew, Cem M. Basman, John G. Lee

Journal of Interpretation Research

Select article: Estimating Market Prices and Assessed Values for Income Properties

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First published 1999-02

Estimating Market Prices and Assessed Values for Income Properties

Christian Janssen, Bo Söderberg

Urban Studies

Select article: Assessing the Pedagogical Value of Branded Digital Marketing Certification Programs

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First published 2019-8

Assessing the Pedagogical Value of Branded Digital Marketing Certification Programs

Lisa Spiller, Tracy Tuten

Journal of Marketing Education

Select article: Housing Crisis and Vertical Equity of the Property Tax in a Market Value–based Assessment System

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Research article

First published 2014-9

Housing Crisis and Vertical Equity of the Property Tax in a Market Value–based Assessment System

Olha Krupa

Public Finance Review

Select article: Equity Market Valuation: Assessing the Adequacy of Value Measures to Predict Index Returns

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Research article

First published 2001-12

Equity Market Valuation: Assessing the Adequacy of Value Measures to Predict Index Returns

Ron Guido, Kathleen Walsh

Australian Journal of Management

Select article: What is the Value of Authorised Generic Agreements? Assessments on the French Market

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Research article

First published 2007-1

What is the Value of Authorised Generic Agreements? Assessments on the French Market

Jean-Michel Peny, Jean-Pierre Covilard

Journal of Generic Medicines: The Business Journal for the Generic Medicines Sector

Select article: Assessment of RES technology market values and the merit-order effect – an econometric multi-country analysis

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First published 2016-2

Assessment of RES technology market values and the merit-order effect – an econometric multi-country analysis

Marijke Welisch, André Ortner, Gustav Resch

Energy & Environment

Select article: What Do They Know? Integrating the Core Concept of Customer Value into the Undergraduate Marketing Curriculum and Its Assessment

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First published 2003-04

What Do They Know? Integrating the Core Concept of Customer Value into the Undergraduate Marketing Curriculum and Its Assessment

Stacey Menzel Baker, Susan Schultz Kleine, Mark Bennion

Journal of Marketing Education

Select article: Demonstrating the Value of Marketing

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First published 2016-11

Demonstrating the Value of Marketing

Dominique M. Hanssens, Koen H. Pauwels

Journal of Marketing

Select article: An Experimental Assessment of the Legal Value of Market Research Results

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Research article

First published 1993-8

An Experimental Assessment of the Legal Value of Market Research Results

Robert Langton, Tony Lewis

Australasian Marketing Journal

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