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1-10 of 3792 results for marketing plans

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Select article: The Paradox of a Marketing Planning Capability

Retricted access

Research article

First published 2004-10

The Paradox of a Marketing Planning Capability

Rebecca J. Slotegraaf, Peter R. Dickson

Journal of the Academy of Marketing Science

Select article: Market Orientation and Planning Flexibility in SMEs

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Research article

First published 2007-04

Market Orientation and Planning Flexibility in SMEs

Lütfihak Alpkan, Cengiz Yilmaz, Nihat Kaya

International Small Business Journal: Researching Entrepreneurship

Select article: Marketing: A Practical Method for Developing Your Growth Plans

Retricted access

Research article

First published 2000-02

Marketing: A Practical Method for Developing Your Growth Plans

Alison Cherney

Home Health Care Management & Practice

Select article: Implementation of a Marketing Plan Based On Management By Values

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Other

First published 1989-8

Implementation of a Marketing Plan Based On Management By Values

Glenn P. Hogan, Gerald E. Goll

Journal of Hospitality & Tourism Research

Select article: Mapping Market Entry in the Classroom: The Market Access Planning System (MAPS)

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Research article

First published 2000-12

Mapping Market Entry in the Classroom: The Market Access Planning System (MAPS)

Michel Mitri, Grigorios N. Karimalis, Hugh Cannon [...]

Simulation & Gaming

Select article: Marketing and Manufacturing Agreement on Goals and Planned Actions

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Research article

First published 1991-03

Marketing and Manufacturing Agreement on Goals and Planned Actions

Caron H. St.John

Human Relations

Select article: Embedding the land market: Polanyi,urban planning and regulation

Open access

Research article

First published 2024-5

Embedding the land market: Polanyi,urban planning and regulation

Edward Shepherd, Matthew Wargent

Environment and Planning A: Economy and Space

Select article: Markets vs. Regulation: A Role for Indicative Energy Planning

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Research article

First published 2008-12

Markets vs. Regulation: A Role for Indicative Energy Planning

Ignacio J. Pérez-Arriaga, Pedro Linares

The Energy Journal

Select article: The relationship between planning and the market from the perspective of property rights theory: A transaction cost analysis

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Research article

First published 2017-11

The relationship between planning and the market from the perspective of property rights theory: A transaction cost analysis

Aleksandar D Slaev

Planning Theory

Select article: Planned Marketing Adaptation and Multinationals’ Choices between Acquisitions and Greenfields

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Research article

First published 2014-6

Planned Marketing Adaptation and Multinationals’ Choices between Acquisitions and Greenfields

Arjen H.L. Slangen, Desislava Dikova

Journal of International Marketing

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